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Why PRs Must Wake Up to the Media Industry's Determination to Make Video Work
As The Sun goes over a billion views a month for its video output, comms experts need to engage with the format more than ever.
 • Dan Townend
Pitching to TV: What Producers Look for from Comms Pros
Matthew Drake explores what TV producers want PR and comms pros to know about the industry.
 • Steph Spyro
Fake Experts Scandal: What Is an Acceptable Use of AI in the Media?
ANALYSIS: As the fake expert scandal rumbles on, the real question for the media and PR is what is acceptable use of artificial intelligence and what…
 • Dan Townend
How to Create a Survey That Journalists Will Actually Cover
What do you need to do to ensure your survey gets coverage in a national newspaper?
 • Steph Spyro
Why the Washington Post job cuts should inspire PR experts to aim high for quality comms
Analysis: Top tier publications and broadcasters are cutting staff and it could mean there are more opportunities to target top quality coverage
 • Dan Townend
Inside Sky News: What It Takes to Turn a Local Story into National Headlines
Shingi Mararike, North of England Correspondent, shares what happens to a story once he pitches it at Sky New
 • Steph Spyro
Local media is making a recovery - and PR is missing out if it doesn't connect with the regions
Analysis: Regional publications and broadcasters are seeing a recovery - new titles, millions coming to websites and digital subscriptions
 • Dan Townend
The Ultimate Guide to Meeting Journalists For Coffee or Lunch
This is a practical guide with tips for what comms pros can do before, during and after meeting a journalist face to face.
 • Steph Spyro

January 2026

What Comms Pros Can Learn From the Launch of a New US Paper in a Digital World
The first edition of the California Post this week shows that print is not dead, but plunging newspaper sales show where comms pros' focus has to be in…
 • Dan Townend
How PRs Can Help Reporters Get Stories Past Editors
News editor Tara Fair shares how comms pros can help refine their pitches to get them past news editors.
 • Steph Spyro
Why the Fake Experts Scandal is Great News for Good PRs
After 50 AI-generated 'experts' were outed by the UK Press Gazette, building trust and relationships with journalists is more important than ever.
 • Dan Townend
How to Become a Journalist's Go-To Contact
12 tips to help you become a reporter's first thought when a major story breaks
 • Steph Spyro
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